FIRST DAY OF 2016ASSOCIATION FOR THE PROGRESS OF MANAGEMENT IN THE CONGRESS PALACE

Next Tuesday, February 9Association for the Progress of Managementn organizes the first day of the year at the Palau Firal i de Congressos de Tarragona under the title Strategy, innovation and competitiveness: Dream your business, but don't live in a dream. Professor Marcos Urarte, President of the PHAROS Group, will be in charge of giving the talk. Urarte has a long and successful career. During the day he will talk about the uncertain environments and the complexity of the VUCA world (Volatility, Uncertainty, Complexity and Ambiguity).

The day will be used to analyze the market environment, the competitiveness formula (P4IC3), strategy, positioning, and how to differentiate the business through Positioning, Reputation, Steakeholders and Risk Maps (Black Swans).

At the end of the day there will be a networking coffee between the participants.

For more information and registration www.apd.es

160209 APD